“Two weeks in it all stopped. No more biting and scratching himself to the point of drawing blood.”Verified customer review All-Itch & Immunity Treats
5 Reasons Dog Owners Are Adding This All-Itch & Immunity Chew to Their Dog’s Daily Routine
Scratching, paw licking, sore ears and red skin are rarely a skin problem on their own. They usually come from an immune system that is overreacting. NutriPaw’s soft chew works on that from the inside, with seven ingredients in one daily serving.
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1. Itch, Skin & Immune Support in a Daily Soft Chew
NutriPaw works on the itch from two directions: the gut and immune system on the inside, and the skin barrier on the outside.
Around 70% of a dog’s immune system sits in the gut. When the gut is out of balance, the immune system tends to overreact to pollen, dust, grass and food, and the dog scratches, licks and chews. Creams and shampoos only deal with the surface. This formula pairs probiotics and turmeric for the inside with salmon oil and vitamin C for the skin itself.
- ✓Constant scratching
- ✓Paw licking & chewing
- ✓Red, irritated skin
- ✓Sore or gunky ears
- ✓Seasonal allergies
2. Soft Chews Make Daily Support Easier to Give
Serve them whole, break them up or mix them with food, whichever works best for your dog.
There is no tablet to hide in cheese and no cream to rub into skin the dog will only lick off. Most dogs take them as a treat, which matters, because itch support only works when it is given every day. The daily serving is based on your dog’s weight, and the formula is suitable for all breeds over 12 weeks.
Soft enough to break
Given as a treat, not a tablet
3. What Each Ingredient Is There to Do
Seven ingredients, each covering a different part of the itch, from the gut and immune response through to the skin and coat.
The probiotics and apple cider vinegar work on the gut. Turmeric and licorice root support a normal, calm immune response. Salmon oil, flaxseed and vitamin C feed the skin barrier so it is less reactive and repairs faster.
3-strain probiotic blend
Supports the gut, where most of the immune system lives
Probiotics are live beneficial bacteria. Two billion CFUs per serving help keep the gut balanced, and a balanced gut is far less likely to send the immune system into overdrive every time your dog meets pollen or a new food.
In the formulaThe probiotics are the inside half of the formula. Owners often notice their dog’s digestion and ears improve alongside the itching, and this is why.
Salmon oil
Marine omega-3s that strengthen the skin barrier
Salmon oil is rich in EPA and DHA, the omega-3 fatty acids that become part of skin cells and help the skin hold moisture. A dry, weak skin barrier lets irritants in and lets the itch cycle start.
In the formulaSalmon oil is the outside half of the formula. It is also the reason so many reviews mention a glossier coat and fur growing back on bald patches.
Turmeric
Supports a calm, normal inflammatory response
Turmeric contains curcumin, one of the most studied plant compounds for supporting the body’s normal inflammatory response. Red, hot, angry skin is inflammation you can see.
In the formulaAt 200 mg per serving, turmeric is what helps take the heat out of irritated skin while the probiotics work on the cause.
Apple cider vinegar
Supports digestion and a healthy gut environment
Apple cider vinegar supports stomach acidity and digestion, which helps the gut break food down properly and gives the beneficial bacteria a better environment to live in.
In the formulaIt backs up the probiotics. A gut that digests well is a gut that reacts less, and that shows up on the skin.
Licorice root
Traditional botanical for soothing irritated skin
Licorice root contains glycyrrhizin, a plant compound long used to soothe irritated skin and support the body’s own anti-inflammatory processes.
In the formulaLicorice root works alongside turmeric, giving the formula two complementary botanicals for calming the skin rather than relying on one.
Vitamin C
Antioxidant support for skin repair and immunity
Vitamin C is an antioxidant that supports collagen production and normal immune function. Skin that has been scratched raw needs both to heal.
In the formulaVitamin C helps repair the damage the itch has already done, so the skin can recover while the rest of the formula stops the cycle restarting.
Flaxseed
Plant omega-3s and fibre for skin and gut
Flaxseed is one of the richest plant sources of omega-3 fatty acids, along with fibre that supports normal gut transit. It has long been used to help dogs with dry, flaky skin and a dull coat.
In the formulaFlaxseed doubles up the omega-3s from the salmon oil, so the skin barrier gets support from a plant source as well as a fish source, while the fibre helps the probiotics do their job in the gut.
Active ingredients per two chews: probiotics 2 billion CFUs, turmeric 200 mg, apple cider vinegar 150 mg, salmon oil 130 mg, licorice root 100 mg, vitamin C 100 mg.
Probiotics and turmeric calm the immune response from the inside while salmon oil rebuilds the skin barrier, so the itch cycle stops restarting.
4. What Consistent Daily Use Actually Looks Like
Itchy skin does not calm down overnight. Most owners see the first change within a month, and the biggest mistake is skipping days. In our customer survey, 0% reported unwanted side effects.*
Week 0 to 2The gut starts to rebalance
A tasty daily chew, gone in seconds, while the probiotics settle in and turmeric starts to take the heat out of the skin.
97% of owners say their dog loves the taste.*
Week 2 to 4Scratching and paw licking ease
The night-time scratching and paw chewing usually drop off first, as the immune system stops overreacting to everyday triggers.
93% of owners reported less itching.*
Week 4 to 6Red skin calms and ears clear
Hot, pink patches fade and gunky ears clear as the inflammation settles and the skin barrier starts holding moisture again.
89% say their dog seems happier, more energetic and playful.*
Week 6 to 8Fur grows back and the coat shines
By the second tub, owners most often mention bald patches filling in, a glossier coat and a dog that sleeps through the night. Keep the daily serving going, as this is maintenance rather than a course.
88% saw a nourished, healthy coat.*
*From a survey of NutriPaw customers using All-Itch & Immunity Treats. Individual dogs vary.
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5. Made in the UK and Backed for 365 Days
The chews are vet-formulated, made in the UK, and list the full active dose of every ingredient on the label.
Plenty of itch supplements hide their quantities inside a proprietary blend, so you cannot tell whether there is enough of anything to matter. NutriPaw publishes the amount of each active per serving, makes the chews in the UK, and covers every purchase with a 365-day money-back guarantee, subject to the published terms.
Vet-formulated · UK-made · Full active doses on label · 365-day guarantee
What Owners Say After the First Few Weeks
Across more than 13,000 reviews, the same story repeats: owners who had tried everything from the vet, then saw the scratching stop within the first few weeks.
“She’s off her itch medication from the vets and is doing great. I tried so many products and finally found one that works.”Verified customer review All-Itch & Immunity Treats
New customer offer · Limited stock
Give Your Dog a Break From the Itch
One soft chew a day, with probiotics, turmeric and salmon oil working on the itch from the inside. New customers save up to 20% on the product page today.
- Save up to 20% as a new customerThe saving shows on the product page. Nothing to enter at checkout.
- 365-day money-back guaranteeIf your dog won’t take them, you get your money back.
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Frequently Asked Questions
How does it work?
Most itching comes from an immune system that is overreacting, and most of the immune system lives in the gut. Probiotics and apple cider vinegar rebalance the gut, turmeric and licorice root support a calm immune response, and salmon oil and vitamin C rebuild the skin barrier so it stops reacting to every trigger.
Why are there probiotics in an itch product?
Because the itch usually starts in the gut, not the skin. When the gut is out of balance the immune system treats harmless things like pollen and grass as threats. Rebalancing the gut is how you deal with the cause rather than the symptom, and it is why many owners notice ears and digestion improve too.
How long before I notice a difference?
In reviews, owners most often describe less scratching within one to four weeks, with skin, ears and coat improving over two to three months of daily use. Dogs who have been itchy for years can take longer, so stick with it through the second tub.
Can I use it alongside my dog’s allergy medication?
Yes. It is a complementary supplement and is commonly fed alongside vet-prescribed treatment. Some owners find they can reduce medication over time, but never change a prescribed dose without speaking to your vet first.
Are the chews easy to eat?
Yes. The chews are soft and easy to break apart, so they can be given as a treat or mixed into food. They suit most dogs, including seniors, puppies over 12 weeks and smaller breeds.
How much do I give and how?
Feed daily according to your dog’s weight using the serving guide on the tub. The active amounts listed above are per two chews. Give them as a treat, break them up or mix them with food.